The Loom is a revitalised Victorian wool warehouse, providing 100,000 sqft of unique workspace for creative minds in the heart of Whitechapel.
The brand identity positions The Loom as a new kind of place. A historic building with contemporary interventions. It is being brought back to life, creating a place that’s rich in heritage and culture, with people at its heart.
This website is the first phase of a bigger marketing strategy. Used by property agents to create a buzz and to register interest.
Film by One Giant, Branding by Sheila Duggan, Copy by Hutton