Brand.
Branding is more than a logo or a tagline; it is a strategic endeavour. The best brands marry intelligence and insight with imagination and craft.
Organisations who know who they are and what
they stand for start the identity process from a
position of strength.
“The rebrand for my marketing analysis company was a hard brief. I wanted to make complicated number crunching feel accessible, friendly, and even fun while maintaining my business’ credibility for doing that hard analysis right. &Agency did a wonderful job. They understood the brief and then crafted something beautiful to meet it. I lost count of the times they exceeded my expectations.”
Dr Grace Kite, Magic Numbers
Brand expression must be aligned with the
organisation’s unique mission, target market,
culture, values and personality.
This is the root of authenticity and helps build a brand that is sustainable and genuine.
The best brands stand for something: a big idea, a strategic position, a defined set of values, a voice that stands apart.
How We Approach Branding.
We look at ambition, budget and return of investment to help define an overall scope of work for the project.
We work with you to identify the core elements of the brand and evolve them into ‘Mission, Vision and Values’ statements and identifiers. These enable us to develop a meaningful and authentic tone of voice for the brand.
This initial strategic branding work creates a foundation and sets the scene for a compelling brand expression to begin, across all channels – from business cards, to website and films.
Our Branding Services
- Brand Strategy
- Brand Creative
- Brand Campaign
- Brand Guidelines
Featured Branding Projects
- Alpha Works
- Alex Partners
- Commercial Estates Group
- EQUITONE: TEXTURE
- EQUITONE: Shape your City
- FLINT
- Gustafson, Porter + Bowman
- Londonewcastle
- Then & Now
- Magic Numbers
- Neil Tomlinson Architects
- PRS for Music
- Ten Dental
- The Point