Darley Anderson

A new website and brand refresh for a literary agency specialising in bestselling commercial entertainment fiction. 

CLIENT Darley Anderson Agency and Associates

The Darley Anderson Agency was established in 1988, since then both the team and author list has grown. Their vision is to further build on their enormous success with adult fiction. Bestselling authors include Lee Child, Martina Cole, John Connolly, B.A Paris, T. M. Logan and Beth O’Leary.

 

Our brief was to create a new website that celebrates the Agencies vision and ambition. Modern in terms of the look and functionality, that showcases engaging content, accessible with seamless user navigation and easy to update on the backend.

 

Working with the existing logo we created a new modern look for the brand. We introduced two new complimentary typefaces and a fresh new colour palette. The graphic language is based around book shapes; cascading and pattern motifs. 

We also art directed and curated the new Darley Anderson photography.

The website is home to over 450 books with 61 author profiles.

Authors, books and agents are linked in an intuitive and visual way. Author pages celebrate their success, feature their books and link through to the respective agent creating a Agent-Client-Publication ‘triangle’.

Dynamic book rows showcase new releases and bestsellers. Bestselling authors are featured throughout with testimonials. Authors pages have a featured book section and all published books link through to a unique page with relevant author news.

The new submission form allows new authors to select the right agent and send the exact information that the agent needs, creating a smooth, efficient process for both authors and agents.

“Working with &Agency has turned this project from a daunting prospect to a thoroughly enjoyable experience. With their focus, dedication and total understanding of the brief, we knew we were in safe hands. From the initial consultations to the design and build of the website, they’ve been hands on every step of the way. The result: a brilliant, modern, accessible website that retains the core ethos and identity of the Agency. We couldn’t be happier and our authors are thrilled.”

Rebeka Finch, Associate Agent

 
 
 

Services

  • Art Direction 
  • Brand refresh
  • Website design & development

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