Texture in Architecture CPD

Texture in Architecture is a 45min CPD film for EQUITONE exploring the meaning of texture in the buildings around us. 

CLIENT EQUITONE / ETEX GROUP

Texture is one of the most fascinating aspects of architecture, evoking rich emotional responses from a building’s users, and promoting accessibility and legibility in buildings. However, all too often, texture is an overlooked aspect of architectural discourse.

Working with Caro Communications on the script we created the storyboards, arranged film locations and shoots, all filming, editing, art direction, motion graphics, licensing and stock imagery.

To launch the CPD we created a social media strategy with a series short films and print ads. We also created an ident for the CPD film and an animated intro for the CPD in conjunction with The Festival of Architecture.

Services

  • Branding
  • Campaign
  • Concept design
  • Art direction & design 
  • Film concept
  • Film production
  • Print design

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